Digital Signage Best Practices in Alamo Georgia

what are digital signage best practices

If you’re looking to install a digital signage system in your business in Alamo Georgia, you should follow some guidelines. Listed below are some general suggestions. Remember to check legibility, font size, and color, and place your content. And don’t forget to stream live events, such as concerts and sports. You can also post testimonials from your employees. Ultimately, digital signage can help you improve internal communication by creating a better sense of company culture.

Guidelines for size, color, and text

The content on your digital signage should be simple and bold. Do not use ornate fonts, or font sizes below twenty points. Text colors should contrast well with the background color. In addition, do not use orange as the primary color. Instead, use orange only as an accent color in your graphics. Here are some guidelines for creating an effective wayfinding message. Read on to learn more. And don’t forget about the proper placement of all of your interactive elements on your digital signage.

Using the proper image resolution for your digital signage is essential to make your message look its best. A good rule of thumb is 1920 x 1200 pixels for your content. In addition, you should maintain a 72 DPI for your images. A 16:9 ratio will ensure that your content always fits the screen. Keep in mind that you should never use any copyrighted content or images on your digital signage.

Placement of content

When designing digital signage, you have to consider where to place the content. In some cases, the location of the sign determines how long the content should run. For instance, a shop window may only need a few seconds of content on a loop, while an office or waiting room might require x2 30-minute playlists to be viewed on a daily basis. In such cases, you should consider the purpose of the content before choosing a location.

Moreover, the placement of digital signage should be based on the purpose of the signage. It is not advisable to place it in the staff room or in the quiet zones. The audience may not pay attention to it for long if the display is placed near the exits. It should also be placed in areas with easy access to exits, as audio displays should not be placed near areas where people are seated. A good plan should map the content to its delivery locations.


When designing digital signage, legibility is of critical importance. Visual information is 90% of the information that is delivered to the human brain. Additionally, people retain 65% of information that they view visually after three days. Listed below are some best practices for digital signage design. Follow these guidelines to ensure legibility and maximum impact. Read on to learn more. Here are some tips to increase the legibility of your digital signage. Incorporate them into your digital signage design.

Use sans-serif fonts for the text on your digital signage. Bold and italic text can be used to emphasize important phrases. Use fonts that are legible even up close. One-inch size for every ten feet is a good rule of thumb. Do not use all-caps for text; they can be difficult to read and come across as aggressive. Avoid using all-caps on digital signage, as this makes the content difficult to read.

Streaming live events on your screens

If you want to use digital signage screens for live events, there are a few best practices you should follow. First, events tend to last a specific amount of time, so you want to schedule your content so it will be available before the actual event. Doing so will help you validate your marketing strategy and test your deployment before the event. This will also allow you to see if your content is relevant before the event.

Another way to use digital signage screens for live events is to create leaderboards and competitions. These are great ways to show your team members’ work and build credibility. You can use Instagram images or make posters that have QR codes for more information. Another example is the Connecticut Public Learning system, which displays student work and other information around campus. It’s a great way to promote an upcoming event and keep employees informed about new hires.

Using QR codes

There are several reasons for incorporating QR codes into your digital signage campaigns. QR codes are an easy way for marketers to share information, link to a URL or geographic coordinates, and share images and text. They also provide a variety of benefits, including tracking visitor traffic, user data, and review of customer engagement and sales following a scan. By adding a QR code to your digital signage, you can direct users to a website, landing page, or company information, or even a discount coupon. For added convenience, you can also set a single-use parameter for the code, such as a short time-limited promotional period.

Another reason to incorporate QR codes into your digital signage campaigns is to improve customer satisfaction. By offering a quick way for users to engage with digital signage content, QR codes can encourage audience engagement and provide information at the touch of a button. QR codes can also be integrated with a company’s intranet, enabling you to track the effectiveness of your messages. This is important because not all comms are relevant to everyone, so sending a lot of irrelevant messages can drown out important messages. One easy way to avoid this is to use multiple channels at different locations.